How to Unfollow & Mass Unfollow on Instagram

In this post, we will explain how to mass unfollow on Instagram. Social media marketing (SMM) experts recommend cleaning your Instagram accounts from time to ... Read more

Last Updated: November 23, 2022 @ 18:36
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Written By Anastasios Antoniadis

(Former) Computer science Ph.D. student, amateur photographer, passionate blogger, SEO-nerd, and tech-enthusiast, Anastasios is the creator of BORDERPOLAR back in October 2020.

In this post, we will explain how to mass unfollow on Instagram. Social media marketing (SMM) experts recommend cleaning your Instagram accounts from time to time ? unsubscribe from other users and unsubscribe/block them from yourself. Profiles with a large number of subscriptions seem fake and with many followers, but at the same time, without likes, they are screwed up.

Why do we need to mass unfollow on Instagram, and how can you do it?

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Unfollow Someone Using the Instagram App

On your iPhone or Android phone, you can use the Instagram app to unfollow people.

To do so, first, launch the Instagram app on your phone.

Next, tap the profile icon (the final one) at the bottom bar to go to your profile page.

Instagram bottom bar

On your profile page tap “Following” to see the list of Instagram users you follow. Scroll down the list until you find the user you want to unfollow and tap the “Following” button. If the user has a private profile you will see a pop-up window asking for your confirmation, as you will have to request the user to follow them again.

Unfollow from your unfollow list

In that case, tap “Unfollow” on the confirmation window.

Unfollow someone from their profile

If you'd like to unfollow someone from their profile, then on their profile, tap “Following” and select “Unfollow” from the menu that opens at the bottom of the screen.

How to unfollow someone from their instagram profile

Unfollow Someone on the Instagram Website

On a Windows, Mac, Linux, or Chromebook computer, you can use the Instagram website to remove people from your Following list.

To do so, first, launch a web browser on your computer and access Instagram. Log in to your Instagram account.

At the top-right corner of the Instagram site, click your profile icon.

How to unfollow someone from the Instagram website

In the menu that opens after clicking your profile icon, select “Profile.” This will open your Instagram profile page.

On your profile page, at the end of the row below your username, click “Following.” This will display a list of people you follow on Instagram.

You'll now see a “Following” window. Here, find the user to unfollow. Then, next to their name, click “Following.”

Click the following button to initiate the unfollow confirmation window.

An “Unfollow” prompt will open. Here, click “Unfollow” to confirm your choice.

Unfollow confirmation Instagram

Instagram will remove the selected account from your “Following” list.

All this works great if you want to remove just a handful of people from your following list. Let's see what you can do when you want to unfollow a lot more users.

Why do you need to mass unfollow on Instagram?

Cleaning Instagram accounts can be divided into two types:

  1. Cleaning up the users your follow (mass unfollowing).
  2. Purging followers (mass follower removeal).

Mass unfollowing other Instagram users

In the first case, you unsubscribe (unfollow) from other Instagram users, and in the second case, you remove your followers.

So, why should you clean up the people you follow on Instagram? It's simple ? a huge number of subscriptions to other users causes, at the very least, bewilderment. For example, other users may decide that you:

  1. Many Instagram users try to promote their accounts by massfollowing. Mass following is an ongoing trend on Instagram, so it's quite possible that in your effort to promote your account you ended up with massive amount of people you follow.
  2. Instagram also follow accounts to participate in giveaways, contests, lottery games, and so on. A user who actively follows for some kind of reward (or a chance to get it) is not necessarily interested in the content of others. These users are often called “freeloaders” whose pages are constantly clogged with various spam.

If you have ended up in a situation where you have mass followed people, you will eventually lose touch with the content you are interested in as it will get lost in your cluttered Instagram feed.

Mass follower removal for your account

Now let us look at the situation with your followers. Everything is much more severe here since subscribers influence the effectiveness of Instagram account promotion. We analyzed the importance of an Instagram account's engagement rate in the past.

For example, you can be followed by:

  1. Bots.
  2. Mass followers.
  3. Participants of giveaways, contests, lottery games.
  4. Advertising accounts and so on.

These categories of subscribers do not increase the engagement rate of your Instagram content. On the contrary, they will make your engagement rate plummet, especially if you bought a large number of fake followers (bots). Bots are dead weight and only increase the follower counter. In contrast, mass followers, advertising accounts, and contest & giveaway participants count on reciprocity and will unfollow you after a while.

Such accounts do not earn your Instagram account likes, do not comment on publications, watch stories, or any other form of engagement on Instagram.

To avoid ending up with an Instagram account that boasts an almost 0% engagement rate, it is best to clean up your followers and maintain only those interested in your content. This way, you will be able to

How to mass unfollow on Instagram

How to mass unfollow on Instagram with ease?

You can clear your Instagram account manually, which is the most accessible and most affordable way. It is not worth looking for dedicated unfollow services, paying for them if you don't have many subscribers and followers (for example, 200-300). Open your subscriptions and subscribers, and unsubscribe from everyone who is not interesting to you, then block bots, mass followers, and others.

In the case of a large account, manual cleaning will take too much time. It is easier and faster to use dedicated Instagram tools and services to get your account back in shape.

Below we will showcase how to mass unfollow on Instagram using SpamGuard.

How to mass unfollow and remove followers on Instagram using SpamGuard

With SpamGuard, you can easily remove bots from subscriptions and subscribers. Our main job is to monitor and delete accounts that correspond to the bot category daily.

How to remove spam subscriptions & subscribers:

  1. Visit the SpamGuard website ? create an account or log in.
  2. Click in the main menu: “Add profile” and add your Instagram account credentials..
  3. Wait for SpamGuard to analyze your account.
  4. After that, select “Clear.”

After that, the user must visit his Instagram account and check the number of subscriptions & followers.

Other advantages of SpamGuard and similar Instagram account cleaning and unfollowing tools & services include:

  • daily page monitoring;
  • report on completed actions;
  • filter from spam messages & comments.

Users who wish to unfollow fast should scan their page first. The number of subscribers who belong to bots will be shown at this stage. The next step is to clear the profile of subscriptions and fans that may interfere with the promotion and recommendations on the user's page.

Users can connect several accounts to check for spam and fake subscribers regularly.

Make sure to familiarize yourself with all its features and instructions before using it. Ensure to follow the safety guidelines during the cleanup process so that your Instagram account won't be at risk.

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